Clarity. Execution. Growth.
Outdoor
Hunting, Fishing, Outdoor Gear
Recreation
Boats, RVs, ATVs, UTVs
Western
Western Wear, Boots, Cowboy Hats
Built around strategy, structure, and measurable outcomes.
Big Canoe Digital helps outdoor, recreation, and western brands improve visibility, attract better customers, strengthen websites, and turn online interest into leads, sales, quote requests, showroom visits, and revenue.
We focus on industries where customers research, compare, trust, and buy with purpose. Whether someone is shopping for hunting gear, comparing boats, looking for an RV dealer, choosing an ATV, buying cowboy boots, or searching for workwear that needs to hold up, your marketing has to help them take the next step.
Helping outdoor, recreation, and western businesses grow through stronger ecommerce marketing, better visibility, clearer websites, and smarter customer acquisition.
We work with brands, dealers, retailers, and product businesses that need to improve search visibility, paid media, product pages, lead generation, email marketing, conversion paths, and measurable revenue.
We help hunting, fishing, and outdoor gear brands grow online with stronger search visibility, better paid media, clearer product pages, email marketing, website design, and conversion strategy.
From bowhunting and fly fishing brands to outdoor gear, apparel, accessories, and ecommerce stores, we help outdoor businesses attract better customers, improve product discovery, and turn seasonal demand into steady revenue.
We help boat, RV, ATV, RV, UTV, marine, powersports, and recreation businesses grow through better visibility, stronger websites, paid advertising, local SEO, lead generation, and ecommerce strategy.
From dealerships and marinas to parts, accessories, gear, and recreation brands, we help customers move from online research to inquiry, showroom visit, quote request, purchase, or repeat sale.
We help western wear, cowboy boot, cowboy hat, leather goods, and workwear brands grow ecommerce revenue through better product pages, SEO, paid media, email marketing, website design, and conversion strategy.
From boots and hats to western apparel, ranch lifestyle products, and durable workwear, we help brands attract better buyers, improve product discovery, and build a stronger online sales channel.
Attract the right audience, not just more traffic. We focus on bringing in buyers who are ready to take action.
Create consistent visibility that keeps your brand in front of customers when they are ready to buy.
Turn more of your existing traffic into leads, orders, and booked business.
Optimize campaigns to reduce wasted spend and improve performance over time.
Build systems that support long-term growth, not short bursts of activity.
Know what is working, what is not, and where to focus next.
Ecommerce websites, dealership websites, product pages, inventory pages, landing pages, and conversion-focused site improvements.
Google Ads, Meta Ads, Shopping campaigns, retargeting, lead generation campaigns, and seasonal promotion strategy.
SEO for outdoor brands, recreation businesses, western brands, product pages, category pages, local visibility, and long-term organic growth.
Email campaigns, automated flows, lead follow-up, customer retention, seasonal promotions, and ecommerce revenue growth.
Better product pages, stronger calls to action, clearer website paths, improved forms, landing pages, and customer journeys.
A clearer plan for connecting traffic, products, campaigns, email, analytics, and revenue.
Real-world leadership across strategy, execution, and measurable growth.
We bring decades of hands-on experience in digital marketing, customer acquisition, and eCommerce growth. Our background spans leadership roles, performance-driven campaigns, and measurable business impact across multiple industries.
From scaling revenue to improving return on ad spend, our approach is grounded in real-world execution, not theory.
Experience leading strategy, performance marketing, and digital growth initiatives.
Focused on measurable outcomes including customer acquisition, conversion, and revenue growth.
Hands-on experience working with eCommerce and direct-to-consumer brands.
Built systems that support long-term growth, not short-term wins.
Helping product brands attract the right buyers and grow ecommerce revenue.
Big Canoe Digital works with product brands, manufacturers, retailers, and ecommerce businesses that want stronger online growth.
Our focus is ecommerce marketing, paid media, SEO, conversion optimization, email marketing, Shopify strategy, and analytics for businesses that sell physical products online.
We help ecommerce brands improve traffic quality, product page performance, conversion rates, email revenue, and customer acquisition.
We work with product brands that need clearer positioning, better campaigns, stronger product pages, and a more practical ecommerce growth strategy.
We help manufacturers grow direct and ecommerce revenue through product marketing, ecommerce SEO, paid media, Shopify strategy, and conversion optimization.
We help retailers improve online visibility, paid advertising performance, product discovery, conversion paths, and repeat purchase.
We help Shopify businesses improve site structure, product pages, collection pages, SEO, paid campaigns, email flows, analytics, and ecommerce performance.
We help DTC brands improve customer acquisition, product positioning, ecommerce conversion, retention, and online revenue growth.
Guided by faith. Built on experience.
Big Canoe Digital was built from years of hands-on experience in digital marketing, eCommerce, and customer acquisition. The agency is led by a marketing leader who has spent decades working inside growing companies, helping them navigate change, scale performance, and make smarter decisions around where to invest.
That background shapes how we work today. We focus on clarity, practical strategy, and disciplined execution grounded in real-world experience, not theory.
We understand the pace, pressure, and seasonality of ecommerce businesses because we have spent years working closely with brands that live in that environment.
We work within the platforms that power modern eCommerce and digital marketing. From Shopify and WordPress to Meta and Google Ads, we build and manage campaigns using proven systems that support performance, scale, and measurable results.
This approach allows us to integrate seamlessly with your existing tech stack while using the tools that drive real business growth.
Throughout our career, we’ve had the opportunity to work with talented professionals, business owners, and executives across industries, from fast-paced tech startups to outdoor brands and everything in between.Here’s what people who’ve worked alongside us have shared about their experience.
“We are extremely happy with Todd’s services and skill set. From the initial conversation, Todd listened to what our needs were as a company for our advertising as well as our budget. He did not try to upsell us into a program that we did not want. We will definitely continue to use Big Canoe Digital as we move forward and grow as a company. We cannot stress enough how good Todd is at customizing and creating to his clients’ needs. Not only did he create our programming for us, but he also showed us how to manage it ourselves and continually checks in to make sure we are still happy with the product and that we are not having any issues. This speaks volumes to his character and quality of company that he runs.”
Ethan – Red Patch Outdoors
Real feedback from people who trust us to help grow their visibility, leads, and revenue.
Pre-launch audience growth that translated directly into occupancy
Challenge
A new luxury RV resort needed demand before opening. No customer base. No email list. No brand awareness.
Approach
We built a paid media strategy focused on lead capture instead of bookings.
Landing pages were designed specifically for email opt-ins, not general traffic.
Campaigns were optimized around high-intent travelers and RV owners within driving distance.
Results
Why It Matters
Most properties open and hope demand shows up. This one opened with it already in place.
Let’s talk about your goals, your challenges, and where you want to take the business next. We’ll help you identify the right opportunities and build a strategy focused on long-term growth.
Rooted in Faith. Guided by Integrity. Built on Results.
Big Canoe Digital is a faith-driven marketing agency built on integrity, purpose, and a commitment to doing what is right. Our values shape how we work, how we treat people, and how we serve the brands we partner with.
We’re looking for talented professionals who share our belief in honest work, personal responsibility, and using our skills to make a meaningful impact.
Explore opportunities and learn more about joining a team grounded in faith, results, and strong relationships.
Ideas, perspective, and practical ecommerce and marketing strategies for brands focused on growth.
Shopify SEO helps product-based businesses improve how their stores are crawled, organized, indexed, and discovered in search. Learn how to strengthen collection pages, site structure, technical SEO, app performance, internal linking, and ecommerce content so more qualified buyers can find and shop your store.
SEO for product descriptions helps ecommerce brands write product pages that rank in search and help buyers make confident decisions. Learn how to write product descriptions that use the right keywords, explain real product value, support Shopify SEO, and turn more qualified traffic into revenue.
Quality Score can have a direct impact on ad costs, visibility, and lead quality. Learn how outdoor businesses can diagnose weak Google Ads campaigns and make practical fixes that improve performance.
Artificial intelligence is rapidly changing how companies produce marketing content. For outdoor brands competing in search results, AI content generation offers new opportunities to scale SEO, publish helpful resources faster, and reach customers during the research phase of the buying journey.
Outdoor customers rarely buy the first product they see. They research gear, compare brands, and evaluate options long before making a purchase. Inbound marketing helps outdoor companies appear during this discovery process and build trust with potential buyers.
ATV dealerships operate in competitive markets where visibility plays a major role in attracting buyers. Effective digital marketing strategies help dealerships generate leads, promote inventory, and increase showroom traffic.
Big Canoe Digital is an ecommerce marketing agency that helps outdoor, recreation, and western brands grow through SEO, paid advertising, website design, conversion optimization, email marketing, analytics, and strategy.
We work with hunting, fishing, outdoor gear, boat, RV, ATV, UTV, marine, western wear, cowboy boot, cowboy hat, and workwear businesses that want stronger visibility, better websites, more qualified leads, and more online sales.
Success is measured by business outcomes, not activity. Common KPIs include qualified leads, online sales, conversion rate, cost per lead, return on ad spend, organic traffic, email revenue, quote requests, calls, and total revenue growth.
Some improvements can happen quickly, especially with paid media and conversion optimization.
Timelines vary depending on your starting point, competition, and how aggressively we implement changes.
We keep things straightforward.
There is no unnecessary complexity or overbuilt process. The focus is always on moving the business forward.
Both.
Some companies start with audits or focused projects. Others engage in ongoing partnerships where we manage and optimize growth across multiple channels.
In many cases, clients begin with a defined scope and expand once they see results.
No. We focus on making the relationship worth continuing through clear strategy, strong execution, and measurable progress.
We focus on the core areas that directly impact growth: paid media, SEO, website design, conversion optimization, email marketing, ecommerce strategy, analytics, and reporting.
No. We are best suited for businesses that sell products, gear, equipment, apparel, or recreation-related services and want to improve growth through better marketing, stronger websites, and clearer performance tracking.
We keep onboarding focused and practical.
We start by reviewing your current setup across traffic, conversion, and revenue performance. This includes your website, campaigns, tracking, and any existing data.
From there, we identify the highest-impact opportunities and prioritize what should be addressed first.
Once direction is clear, we move quickly into execution. Campaign adjustments, site improvements, and tracking updates begin immediately so you start seeing movement early in the engagement.
There is no long delay between planning and action. The goal is to create momentum as quickly as possible.
Investment depends on the scope of work and how involved we are in driving your growth.
Most clients engage us in a range where we are actively leading strategy and execution across key areas of their marketing.
The right level of investment depends on your goals, current performance, and how aggressively you want to grow.
If there is a clear opportunity to improve revenue, we will outline exactly what we recommend and what it will take to execute.
Most digital marketing agencies focus on individual services like PPC, SEO, email, or web design. Big Canoe Digital looks at the full ecommerce path from traffic to product pages, offers, checkout, email, repeat purchase, and reporting. The goal is to improve how the entire system turns interest into revenue.
Yes. We work with product brands, ecommerce businesses, retailers, manufacturers, dealers, and recreation businesses. Some clients need more online sales. Others need more leads, quote requests, showroom visits, or dealer inquiries.
Start with a conversation about your business, your customers, your current marketing, and your goals. From there, we identify the biggest opportunities and recommend the best next steps.
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