Conversion Rate Optimization Services

Turn More Visitors into Customers. Maximize Every Click.

Traffic without conversions is wasted potential. At Big Canoe Digital, we help marinas, boat dealers, and marine businesses improve what matters most by turning more of your existing visitors into qualified leads, customers, and repeat buyers. Our CRO services are designed to identify what holds users back and apply clear, data-driven improvements that maximize every click.

What We Do

Our CRO process is built on data, not assumptions. We analyze how visitors interact with your site, identify barriers that prevent action, and make targeted improvements that increase engagement and conversions. Whether you are running an eCommerce storefront or managing a marina or boat dealership, we help you convert more of the traffic you already have into qualified leads and customers.

We use tools such as heatmaps, funnel tracking, and A/B testing to understand visitor behavior and uncover why users may not be moving forward. With these insights, we refine page structure, messaging, and design to guide visitors toward the outcomes that matter most to your business.

How We Help Your Business Grow

Conversion Audits and Funnel Analysis
Identify where users drop off and understand why conversions are not happening

Landing Page Optimization
Build or refine pages that guide users toward taking the next step

A/B and Multivariate Testing
Test multiple elements to determine what increases performance

Behavioral Analytics
Use scroll maps, session recordings, and click tracking to gain user insight

Form and Checkout Improvements
Simplify interactions to reduce abandonment and increase completed actions

Clear Reporting
Get updates on what’s working and what needs further refinement

Why Work with Big Canoe Digital for CRO

Improving your conversion rate is one of the most effective ways to grow a marina, boat dealership, or marine business. With more than 25 years of experience in digital marketing and eCommerce, we know how to identify friction points and resolve them with accuracy. Our work is centered on measurable outcomes, ensuring you get more value from the traffic you already have. From landing pages to product detail pages to contact forms, we optimize every element with purpose and attention to detail.

Ready to Convert More Traffic into Revenue?

If your website is getting visitors but not delivering results, we can help. Let’s turn missed opportunities into measurable growth with a customized CRO strategy.

View All Marketing Services

Big Canoe Digital offers a full suite of marketing services designed to help businesses grow efficiently and profitably. From paid advertising and SEO to e-commerce design and email marketing, each service is built to drive measurable results. Explore all of our offerings to find the right strategy for your business.