Outdoor Industry Marketing Strategies

Outdoor Industry

Marketing for Fishing and Hunting Lodges

How Lodges Can Improve Website Structure To Increase Bookings

December 18, 2025|Todd McPhetridge

Stronger website structure helps guests understand lodging details, trip information, pricing, and seasonal availability. Lodges that simplify navigation increase bookings and reduce confusion. Read more...

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Kind Words

Throughout our career, we’ve had the opportunity to work with talented professionals, business owners, and executives across industries, from fast-paced tech startups to outdoor brands and everything in between.

Here’s what people who’ve worked alongside us have shared about their experience.

"Todd is a top notch professional and goes above and beyond in every area of expertise, whether shooting videos, photo shoots or even just being a listening, compassionate ear, he’s a spectacular friend, creative talent and family man."

Speech

"Todd’s ability to lead and inspire a marketing team was evident in every project we tackled together. He consistently drove initiatives forward with clarity and confidence, always balancing big-picture strategy with hands-on execution. He’s the kind of professional who not only gets the job done—but gets it done with precision, purpose, and positivity. Any team would be lucky to have someone as capable, reliable, and driven as Todd. I recommend him without hesitation."

Christian

Digital Marketing Specialist

"I highly recommend Todd to any organization in need of a knowledgeable, driven marketing leader with a natural talent for uplifting and inspiring those around him."

Chelsea

Marketing Manager

"Todd is a seasoned marketer who’s very well versed in all paid, owned and earned channels and one who relentlessly works to push brands forward. He drove multiple ecommerce site migrations, led photo shoots, and realized a 200% increase in direct to consumer revenue. His grit to get it done is one that transcends to his whole team, and I learned a great deal from him in our time working together. He’d be an absolute asset to any marketing organization."

Taylor

Vice President of Marketing

"Todd’s marketing leadership brought us the industry visibility and product demand. It was truly a pleasure to have him on our team and I can say without a doubt that our level of success would not have been achievable without his leadership. I’ve seen Todd make considerable contributions to the overall strategic direction of the business line by implementing well thought-out marketing strategies and plan."

Robbin

Product Manager

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December 22, 2025 By Todd McPhetridge

The Importance of Accurate Inventory Details for High Intent Buyers

High intent ATV shoppers depend on accurate inventory information. When details are missing or outdated, they leav...

How the Right Outdoor Industry Marketing Firm Drives Revenue, Not Just Traffic

December 21, 2025 By Todd McPhetridge

Choosing the Right Outdoor Industry Marketing Firm for Measurable Growth

Choosing an outdoor industry marketing firm is not about flashy creative or vague promises. It is about measurable...

December 20, 2025 By Todd McPhetridge

SEO for Outdoor Brands: How to Rank Higher, Sell More, and Earn Visibility in AI Search

Outdoor shoppers research hard. They compare specs, watch reviews, check dealers, and price shop across marketplac...

December 18, 2025 By Todd McPhetridge

How Lodges Can Improve Website Structure To Increase Bookings

Stronger website structure helps guests understand lodging details, trip information, pricing, and seasonal availa...

December 16, 2025 By Todd McPhetridge

AEO vs GEO vs LLMO for Outdoor Brands

AI-driven search is changing how outdoor brands are discovered. From answer engines to generative summaries and co...

December 14, 2025 By Todd McPhetridge

Building Stronger Follow Up Systems for ATV and UTV Sales Teams

Most ATV dealers lose leads because follow up is inconsistent. A stronger system helps sales teams convert more ri...

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Big Canoe Digital

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Big Canoe Digital, LLC.
1353 Riverstone Parkway
Suite 120-227
Canton, Georgia 30114

Phone: 1-877-338-3006